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Fractional CMO Leadership for Boutique and Growing Law Firms

Your firm’s marketing needs direction—and you have a law practice to run. TAG Marketing Group provides an experienced marketing leader to set priorities, coordinate your agencies and specialists, and keep the work moving.

Work directly with Tina A. George, a marketing executive with more than 20 years of experience, without hiring a full-time CMO.

Initial conversation focused on fit, priorities, and next steps — not a sales pitch.

WHAT IS A FRACTIONAL CMO?

A fractional CMO serves as your firm’s marketing leader on an ongoing, part-time basis—setting priorities, directing resources, and making sure the work supports your business goals.

For law firms, that means someone is responsible for coordinating agencies and specialists, guiding content and campaigns, reviewing performance, and working with intake to understand what happens after an inquiry arrives.

Through TAG Marketing Group, you work directly with Tina A. George. We assess what’s already in place, establish a practical plan, and lead implementation with your existing team and any additional specialists needed. You stay informed without having to manage every detail.

What Your Firm Gains

Experienced marketing leadership, clear priorities, and less day-to-day management for your partners.

A Clear Marketing Plan

Priorities built around your practice areas, capacity, and business goals—so your team knows what to focus on next.

Someone to Lead the Work

Tina coordinates your agencies and specialists, reviews their work, and keeps projects moving.

A Better View of Performance

Understand where inquiries come from, which are qualified, and how marketing and intake contribute to signed clients

Thoughtful Budget Decisions

Review spending against results and make informed decisions about what to continue, adjust, or stop.

More Time for Your Practice

Stay involved in important decisions without being the daily point of contact for every marketing task.

Still managing marketing yourself?

Let’s talk about your firm’s priorities, your current resources, and where fractional marketing leadership could help.

How We Work With Your Firm

A clear plan, ongoing leadership, and regular conversations about progress.

Review What’s in Place

We review your goals, marketing activity, agency relationships, budget, and intake process to identify what needs attention first.

Agree on Priorities

Together, we establish a practical 90-day plan with clear responsibilities, approved resources, and measures of progress.

Lead and Refine

Tina coordinates implementation, works with your team and specialists, and reviews performance with you regularly to guide the next decisions.

Working With TAG

Fractional marketing leadership starts at $4,000 per month, with an initial three-month engagement.

We begin by reviewing your current marketing and agreeing on a practical 90-day plan. Your engagement includes defined priorities, agency and specialist coordination, weekly working meetings, and monthly performance reviews.

The scope is agreed upon before we begin. Content production, design, development, advertising, software, and additional specialist services are budgeted separately.

Trusted by Leadership Teams

What clients say about Tina’s leadership and working with TAG Marketing Group.

MAGGIE MORIARTY Managing Attorney, Horn Law Group

Tina creates clarity where there is uncertainty. She defines a clear path forward, explains the why behind decisions, and ensures plans are actually executed. Her leadership helped us move from reactive marketing to intentional growth.

EILEEN LICITRA Founder + Owner, Insight Out Marketing

Tina brought clarity and structure to a very complex marketing situation. She helped us prioritize what actually mattered, align stakeholders, and then execute with confidence. Her ability to think strategically while driving execution made a measurable difference for the business.

ZAMIER AHMED Vice Chairman of the Board at Brightwell Group

Tina operates as a true strategic partner, not a transactional vendor. She brings senior-level thinking, accountability, and follow-through that is difficult to find. I would highly recommend her to any leadership team looking for clarity, direction, and execution.

About Tag Marketing Group

TAG Marketing Group provides fractional marketing leadership for boutique and growing law firms. Led by Tina A. George, we help partners set priorities, coordinate marketing resources, and understand performance—without hiring a full-time CMO. Based in New Jersey, serving firms remotely.